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Glitterbox Campaign Direction

We gave Glitterbox a refreshed look for its 2025 season – elevating its visual identity while keeping the brand’s core DNA.

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Waacker Image Treatments
Waacker Image Treatments
Waacker Image Treatments
Waacker Image Treatments
Montreal Flyer
Made For The Dancefloor Tour Poster
Made For The Dancefloor Tour Poster
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
PINK PUNK
Pink Punk Image Treatments
Pink Punk Image Treatments
Pink Punk Image Treatments
Pink Punk Image Treatments
Pink Punk Logo Variations
Pink Punk Logo Variations
Pink Punk Logo Variations
Pink Punk Posters
Pink Punk Posters
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
IT GIRL
It Girl Logo Variations
It Girl Logo Variations
It Girl Logo Variations
It Girl Treatments
It Girl Treatments
It Girl Treatments
It Girl Banner Treatment
It Girl Poster Treatment
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
PLAYA DEL POLE
Playa Del Pole Image Treatments
Playa Del Pole Image Treatments
Playa Del Pole Image Treatments
Playa Del Pole Image Treatments
Playa Del Pole Poster Treatments
Playa Del Pole Poster Treatments
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
THE LOVERS
Lovers Image Treatments
Lovers Image Treatments
Lovers Image Treatments
7 Inch Label Mock Up
Glastonbury Poster
Treated Logos
Treated Logos

GLITTERBOX
CAMPAIGN DIRECTION

We were asked by Glitterbox to refresh its look for a new chapter, while ensuring the brand remained as expressive as it always has been. Born from the dancefloor itself, our campaign identity revolves around five ‘muses’ – the archetypes of Glitterbox’s parties and events – each one with its own bold aesthetic.

Each muse was embodied on a photo and video shoot in collaboration with Art Director Fancy Shews! and Photographer Paul Perelka, capturing enough content to bring them all to life across posters and billboards to social media posts and club visuals.

Campaign Direction, Branding, Social Content, Marketing, Poster Design

Year: 2025

Music Packaging Music Live Visuals Events + Festivals Branding Adverts + Idents Music Videos + Content

CREDITS

Campaign

Creative Direction
Aries Moross

Design
Johnny Brennan

Project Management
Bex Dowse


Stills Shoot

Creative Director
Aries Moross

Art Director
Fancy Shews!

Producer
Bex Dowse

Photographer
Paul Perelka

Camera Assistant
Tyler Kelly

Camera Operators
Sweatmother
Seb Luke-Virgo

Lighting Technician
Arthur Comely

Lighting Assistant
Conor Rollins

Stylist
Aimée Blowers

Styling Assistant
Joseph Butterfield

Props Stylist
Sara Miguel

Makeup Artist
Guy Common

Makeup Assistant
Kerry White

Hair Stylist
Louis Byrne

SFX & Shotlist Supervisor
Lukas Beynon

Assistant
Olivia Strange

Performers
Bagsy, Treasure Alexia, Jao, Linford , Lucy Fizz

Visuals

Motion Lead
Pierce Cunnane

Motion
Ron Daniels

Project Management
Bex Dowse

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