Parklife Festival Branding
We’ve led the visual identity for Manchester’s Parklife festival since 2016 – creating a playful, hyper-detailed brand world that evolves year by year.
2023 Teaser
2024 Idents
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
SEE OUR YEARLY CAMPAIGNS −
PARKLIFE FESTIVAL
BRANDING & CAMPAIGNS
Developed in collaboration with artist Guy Field, our first Parklife campaign introduced a distinctive illustrated style that taps into the festival’s young crowd and deep roots in dance and electronic music culture.
Each year, a new theme – from house parties to space travel, rave culture and 80s nostalgia – brings a fresh set of illustrated characters and motifs, renewing the vision while building on our established style.
We’ve worked with Guy to deliver everything from hand-drawn posters to animated shorts for lineup announcements – shaping a brand world that’s always shifting but instantly recognisable.
Branding, Campaign, Logo design, Illustration, Animated short films, Idents, Poster design, Hand lettering, Social content, Out of Home, Website design
Years: 2016–Present
CREDITS
Full credits for each project can be found within the project pages below
Related Projects
Parklife
Parklife 2023
Parklife
Parklife 2022
Parklife
Parklife 2021
Parklife
Parklife 2020
Parklife
Parklife 2019
Parklife
Parklife 2018
Parklife
Parklife 2017
Parklife
Parklife 2016
Parklife
Parklife 2020 Launch Film
Parklife
Parklife 2023 Launch Film
Parklife
Parklife 2024
Parklife
Parklife 2023 Teaser